Monday, 7 November 2016

OUGD403 - Design Brief 02 - Interim Crit


Interim crit

In this crit I discussed my initial ideas in order to find out which one I should take further and develop.

My first idea was inspired by the work of Studio Laucke Siebein. It was thought that the intention is valid, however, the typeface produced does not clearly show a clear link with Studio Laucke Siebein’s work. I think it would be difficult to show the influence without copying the design. I think it will be difficult to develop this design further as I cannot find clear progression.


 


Idea 2, influenced by the work of Morag Myerscough was well received. It was suggested that I look at the colour palate Morag uses as the colour themselves are loud. I should continue to develop the 3D element of this design by putting it into illustrator.


                       

Idea 3 included some scientific elements that may not be known without research. It meant the design was not easily accessible or understood. Although the design doesn’t immediately suggest the word ‘loud’, it produces interesting compositions and it almost looks like it’s moving. I will not take this design further as it is not appropriate for the rationale I am working to.


Idea 4 uses the concept of digital representation of sound waves. This typeface would only work on a large scale as it is too intricate to use at smaller points. It is difficult to understand what the typeface stands for without the prompt of the sound wave, because of this I will not take this design any further.



In conclusion, I will continue to develop my second idea. I will introduce the design into illustrator and bring colour to the design. I will also consider adding pattern to the design, making it garish.


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